GPS lighter QR lighter NFC lighter
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℠NFCLIGHTER.
℠QRLIGHTER
Video of NFC LIGHTER in action
A QR code (an initialism for quick response code) is a type of matrix barcode (or two-dimensional barcode)[1][2] invented in 1994 by Japanese company Denso Wave. A barcode is a machine-readable optical label that can contain information about the item to which it is attached. In practice, QR codes often contain data for a locator, identifier, or tracker that points to a website or application. QR codes use four standardized encoding modes (numeric, alphanumeric, byte/binary, and kanji) to store data efficiently; extensions may also be used.[3]
The quick response system became popular outside the automotive industry due to its fast readability and greater storage capacity compared to standard UPC barcodes. Applications include product tracking, item identification, time tracking, document management, and general marketing.[4]
A QR code consists of black squares arranged in a square grid on a white background, including some fiducial markers, which can be read by an imaging device such as a camera, and processed using Reed–Solomon error correction until the image can be appropriately interpreted. The required data is then extracted from patterns that are present in both horizontal and vertical components of a Image.
Now that we know what a qr code is, we can move on to finding out why it is important that qr codes are used in our everyday lives for fast and efficient data gathering and analytics. Analytics is the systematic computational analysis of data or statistics.[1] It is used for the discovery, interpretation, and communication of meaningful patterns in data. It also entails applying data patterns toward effective decision-making. It can be valuable in areas rich with recorded information; analytics relies on the simultaneous application of statistics, computer programming, and operations research to quantify performance.
Organizations may apply analytics to business data to describe, predict, and improve business performance. Specifically, areas within analytics include descriptive analytics, diagnostic analytics, predictive analytics, prescriptive analytics, and cognitive analytics.[2] Analytics may apply to a variety of fields such as marketing, management, finance, online systems, information security, and software services. Since analytics can require extensive computation (see big data), the algorithms and software used for analytics harness the most current methods in computer science, statistics, and mathematics.[3] According to International Data Corporation, global spending on big data and business analytics (BDA) solutions is estimated to reach $215.7 billion in 2021.[4][5] As per Gartner, the overall analytic platforms software market grew by $25.5 billion in 2020.[6]
TRADEMARK OFFICE STARTS INCLUDING QR CODES ON REGISTRATION CERTIFICATES; INTENDS TO PHASE OUT PAPER CERTIFICATES
As of December 24, 2019, the United States Patent and Trademark Office began including quick response codes (“QR codes”) on printed trademark registration certificates. QR codes are essentially two-dimensional barcodes that can be read using an imaging device, like a smartphone camera (paired with an appropriate app). Scanning a QR code on a trademark registration certificate allows the scanner to open a digital version of the certificate online through the Trademark Status and Document Retrieval (“TSDR”) system. This allows you to verify that the information on the print version of the certificate is the same as the information posted by the Trademark Office online in the TSDR system.
The QR codes are also “a step toward providing an official digital registration certificate that will replace the print version.” It thus seems the Trademark Office is taking steps to “go green” and eventually do away with mailing paper certificates as the final step in the registration process. It is unclear whether registrants who still desire to obtain a paper certificate will be able to special order one, although it seems likely. Please feel free to contact us if you have any questions regarding these recent developments.
To read the Trademark Office’s announcement, click
When I was young, knowing a lot about marketing, qr codes, nfc technology, analytics, and selling lighters, I dreamed up the idea of a qr code lighter with built in nfc technology and called it "lighter 2.0" with bic selling more than 30 billion lighters since its opening, and there being nearly one billion cigarette lighters sold in the usa anually, and about 400 million coming from China, qr lighters are by far a great marketing tool to reach the masses. Remember, qr codes can be "dynamic" meaning that you can change the website that the user scanning lands on. It can be a BUD LIGHT beer comercial one second and the NFL football game the next. ADS can be bought and paid for by companies and displayed free of charge because people bought YOUR lighter! Imagine!
I originally designed a tracking feature for lighters and called it Gpslighter but the site was sold and it is Now Qrlighter.com
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